While the pandemic has dealt travel a severe blow, some hope it can be an opportunity to introduce slower, fairer, more sustainable holidays
No planes in the sky, empty hotels and deserted attractions: with the world at a standstill, tourism has been one of the industries worst-hit by the Covid-19 pandemic. International arrivals this year could be down by 80% compared with 2019, according to the World Tourism Organization, and more than 100 million jobs are under threat.
But as destinations slowly start to emerge from lockdown and borders tentatively reopen, many in the sector are wondering if this is a chance for tourism to rebuild in a greener, more sustainable way.
Customers will be more aware of the impact of travel on environment and communities, and make more considered choices