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GreenBiz

Corporations could be the best weapon in combating climate change

By Nicola Peill-Moelter

There is this popular, long-held notion that business and the environment are at odds. That conservation is a fight against capitalism and its rabid thirst for profits is at the expense of the environment. That…

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“We stand now where two roads diverge. But unlike the roads in Robert Frost’s familiar poem, they are not equally fair. The road we have long been traveling is deceptively easy, a smooth superhighway on which we progress with great speed, but at its end lies disaster. The other fork of the road — the one less traveled by — offers our last, our only chance to reach a destination that assures the preservation of the earth.” ―Rachel Carson, Silent Spring

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